Jobs: Content Creator

Job Description: Digital Content Creator

  • Work location: Singapore / Bangalore (Full-time)
  • Requirement: Have portfolio in writing for Global brand or any faith-based industry, have experience in content in digital marketing and app language content, must thrive in a dynamic, fast-paced environment and have brilliant sense of humour
  • Skills: Content marketing, Digital media, copywriting & editing.
  • Experience Level: 4-6 Years

 Digital Content Writer

CollabDeen, the company is now looking to hire a world-class Digital Content Creator to help tell our story across the app, web and social media, in Asia and beyond.

Key areas of accountability include writing SEO-based web content, creating email and social media copy, developing thought leadership pieces, and producing other online content. You will use your experience and expertise to support various strategic marketing initiatives by developing effective and highly compelling content for marketing purposes. You’ll partner with various people – digital content strategists and specialists, marketers, analytics specialists, creative groups, etc. – to identify unmet or insufficient user communication needs and solve them. 

 

Responsibilities:

  • Establish and maintain a digital communications content workflow and multi-channel strategic distribution plan based on best App and web practices and supporting analytics
  • Write app language content
  • Provide editorial strategy and support, including creative and effective copy, for a wide range of cross-company marketing projects
  • Manage and write original as well as creative content for CollabDeen, as well as curate relevant content for our users
  • Produce and interpret consistent analytics reports for all digital assets
  • Serve as editorial project manager for selected initiatives
  • Collaborate closely with the Consumer Marketing Team on production and distribution efforts
  • Manage content deployment for key partners and communities
  • Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimised for search and user experience for all channels of content including online, social media, email, mobile, video, print, broadcast and in-person
  • Suggest and establish process changes to improve overall workflow/publishing efficiency
  • Analyse data metrics such as visits, time on site, page views per visit, traffic mix, click-through rates, conversion rates, etc. and on that basis, recommend content optimisations and uncover new content opportunities for the brand
  • Assist the Consumer Marketing Manager/Social Media Specialist/Videographer in the creation and posting of social media content
  • Stay current with best practices and the latest trends in content creation and optimization, web analytics, SEO, email marketing and social media
  • Perform other related duties and responsibilities, as assigned

 

Qualifications, Experience, Competencies & Skills:

  • Bachelor’s degree or higher in English, Journalism, Communications, Advertising, Marketing, or related field or equivalent education and experience
  • 4-6 years of experience on content production and UI writing experience, as well as experience incorporating best practices in search engine optimisation, social media, dynamic/video content, and editorial planning, and good knowledge of content operations
  • Effective communication skills, familiarity with App tone and, excellent spelling and grammar skills.
  • Demonstrated ability to be a creative storyteller who knows how to package and create content that pops in an online/digital environment
  • Able to balance business and marketing needs with user needs for clarity and transparency
  • Demonstrated ability to stay up to date with evolving trends in digital storytelling and analytics
  • Knowledge of cross-platform digital analytics, especially relating to Google Analytics, and native and aggregated social analytics platforms
  • Demonstrated ability to collaborate with audio/video production teams, graphic designers, web developers, and project managers in writing and creating interactive material
  • Experience at writing high-quality, engaging copy that’s mobile-first and optimised for SEO
  • Strong cross-channel copywriting and editing and organisational skills, including the ability to shift voice and tone based on audience and channel
  • Refined editorial judgment
  • Strong prioritisation and decision-making skills with proven ability to manage multiple priorities and projects with deadlines
  • Experience in managing a small team of global writers or related skill sets is a must-have
  • Experience working with e-commerce, technology or online brands/clients is a plus
  • Experience in Global Islamic Economy is highly-desired; minimally, interest in faith-based community collaboration is a must-have
  • Hands-on, hardworking and motivated by a business in its ‘building phase’ and able to thrive in an environment with a ‘start-up’ culture
  • Self-motivated, able to work independently as well as part of a team


Fun-fact: The Global Islamic Economy (GIE) lifestyle sector is bigger than the UK, or India's economy, or together bigger than the world's 20 largest tech companies

Seasoned writer and content creator, send an email to jobs@collabu.com

Starting date: As soon as possible.

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